beehiiv · Creators
Substack takes a tenth of everything, forever. This is the arithmetic of leaving.
A writer with a paid newsletter on Substack hands over 10% of subscription revenue for as long as the publication exists. At $2,000 a month that is $200, every month, on top of Stripe's cut. There is no tier where it stops. The writer knows the number and has usually decided the migration is too much hassle to bother with.
Researched 22 Aug 20265 claims sourced
Why this is worth the work
beehiiv charges 0% platform commission on paid subscriptions and $49 a month for the plan that unlocks them. The crossover is around 45 paying subscribers — below that Substack's free-until-you-earn model is genuinely cheaper, above it beehiiv wins and the gap compounds. That is a calculation, not an opinion, which makes it unusually easy to write honestly.
What they do instead today
The real competition is rarely another product on this list. It is usually a process, a person, or nothing at all.
Competitor fees as published by each platform. Check before quoting.
The argument for moving
Do the sum out loud. At $2,000 a month in subscriptions Substack costs $200; beehiiv costs $49 and takes nothing. The saving is $151 a month before you count the ad network and Boosts revenue that arrive with it. Then be honest about what they give up: Substack's recommendation network is real, and a small publication may earn more from discovery than it loses to the fee.
What to build to show it
This is the one category where showing your own accounts beats any feature comparison. Writers trust a screenshot of a real payout more than a table, and the migration decision is made on money rather than features.
What this reader types
Searches driven by fees, from people ready to act. Someone searching how much Substack takes has already started leaving.
Ways in
What Substack's 10% cost me last year
One real number from your own accounts. Nothing converts harder in this category.
The 45-subscriber line where switching starts paying
Honest both ways — it tells small publications to stay put, which is why the big ones believe you.
Moving 4,000 paid subscribers without losing any
The fee is the motive; the fear of migration is the blocker. Remove the blocker.
Every newsletter platform's take rate in one table
Stays relevant, ranks for years, and your readers get 20% off their first three months through your link.
Sources
Prices belonging to other companies move, and the ones below were read on . Check any figure before republishing it.