Metricool
Built-in referral
Global
25% recurring commission, up to 50% at Partner tier, cookie never expires
Metricool is a social media management platform for scheduling and publishing posts across Instagram, TikTok, YouTube, Facebook, LinkedIn, X and more, alongside analytics, competitor tracking, content planning/calendars, team approval workflows, and AI-assisted caption writing.
Metricool pays 25% recurring commission (Tier 1), rising to 50% recurring (Tier 2) after 200 paid conversions — capped at $100/user (Tier 1) or $300/user (Tier 2) per period, through a referral link that already sits inside the product, with no application. The referred customer gets access to Metricool's social media scheduling and analytics platform. Verified 26 Aug 2026 from Metricool's own published material.
Paid when
Referred user creates an account via the affiliate link and converts to a paid…
Payment delay
The referred customer must keep the paid plan for 30 days from the date of contracting
Minimum payout
$200
Click counts for
Cookie never expires — permanent attribution once the link is clicked
Your commission
25% recurring commission (Tier 1), rising to 50% recurring (Tier 2) after 200 paid conversions — capped at $100/user (Tier 1) or $300/user (Tier 2) per period
Confirmed on metricool.com/affiliate-program/: two-tier structure. Tier 1 ("Associate") is automatic for every Metricool account and pays 25% of the referred subscription, capped at $100 per user. Tier 2 ("Partner") pays 50%, capped at $300 per user, and requires 200 paid conversions to unlock, then 100 further paid registrations within any 12-month window to retain. Commissions are recurring for the life of the subscription, not one-time.
Customer incentive
Access to Metricool's social media scheduling and analytics platform
Referred customer gets a free tier (1 brand, 20 posts/month, 5 competitor profiles, 30-day analytics) or a paid Starter/Advanced/Custom plan with more brands, unlimited publishing, team roles, and API access. No special discount or bonus is documented for signing up via an affiliate link.
The terms that decide whether you get paid
Paid whenReferred user creates an account via the affiliate link and converts to a paid subscription; commission accrues monthly for as long as the subscription remains active.
DurationRecurring for the life of the subscription
Attribution windowCookie never expires — permanent attribution once the link is clicked
Payment delayThe referred customer must keep the paid plan for 30 days from the date of contracting
Payment scheduleMonthly, once the minimum threshold is reached
Minimum payout$200
Payout formPaid through the Zexel platform, which the affiliate must enrol with and invoice through
Self-referralNo — and nobody who has previously held a Metricool plan can earn on one either
Important
The uncapped-duration, no-expiry cookie and automatic enrollment are genuinely unusual and publisher-friendly. But the per-user dollar cap ($100 or $300) means the effective rate drops sharply on higher-priced Advanced/Custom plans — a $159/mo Advanced subscriber still only earns the affiliate a fraction of 25-50% once the cap is hit. The $200 minimum payout is higher than many competitors.
Self-referral policy is not published; assume standard prohibition until confirmed. Exact mechanism/timing for the 100-registrations-per-12-months Tier 2 retention rule (rolling window vs. anniversary) is not detailed on the public page. No third-party network is used, so there is no independent dashboard/reporting standard to cross-check against.
Recommended — for Posting videos daily to YouTube, TikTok, and Instagram/Facebook from one calendar without paying per seat
Priced by connected brand rather than by team seat, so a solo creator or small team posting daily across three-plus video platforms doesn't pay a per-user tax as the team grows. Built-in analytics and competitor tracking are genuinely useful for a daily-posting cadence — no separate analytics tool needed the way Buffer requires add-ons for deeper reporting.
BufferMore reliable at actually publishing on time with fewer failed uploads, but its API access to YouTube Shorts (no thumbnail/tag control) and analytics depth are thinner — better if reliability matters more than in-platform reporting.
HootsuiteMore comprehensive overall (AI drafting, team workflows, more integrations) but priced and built for larger teams; overkill and pricier for a single creator or small team's daily posting workflow.
LaterWeaker on analytics and publishing depth for video specifically, with no social listening — fine for a visual-first Instagram calendar, less suited to a YouTube/TikTok-heavy daily cadence.
Video-upload rough edges have been reported: no thumbnail/description control for YouTube Shorts, TikTok captions can lose formatting on publish, and Instagram Reels uploads have occasionally been flagged for file size. Worth testing your actual upload workflow on the free tier before committing to a paid plan.
Compared .
What you would be selling
A recurring social-media-scheduling affiliate program that removes the usual application friction — every signup is instantly a paying-eligible affiliate — paired with a permanent attribution cookie, in exchange for a hard per-user dollar cap on commission.
Metricool is one brand with 3 products, bought by different people. What one converted customer is worth cannot be worked out for any of them: that needs a rate, a plan price and a commission window, and this program does not publish all three.
Not published
Not every figure needed is published.
social media scheduling
Planner
Schedules and publishes posts across Instagram, TikTok, YouTube, Facebook, LinkedIn, X and more from a shared content calendar
Starter
Not published
Not every figure needed is published.
analytics
Analytics
Cross-network performance analytics with downloadable PDF/PPT reports and Looker Studio connector
Advanced
Everything Metricool publishes about how the commission is earned and paid. A term shown as not researched is one Metricool does not publish, not one that does not apply.
How it pays
Route inAutomatic: every Metricool account is instantly a Tier 1 affiliate, no separate application
DurationRecurring for the life of the subscription
Attribution windowCookie never expires — permanent attribution once the link is clicked
Payment delayThe referred customer must keep the paid plan for 30 days from the date of contracting
Payment scheduleMonthly, once the minimum threshold is reached
Minimum payout$200
Payout formPaid through the Zexel platform, which the affiliate must enrol with and invoice through
Self-referralNo — and nobody who has previously held a Metricool plan can earn on one either
Must you be a customerA free Metricool account
ClawbackCommission is calculated on money actually collected, so refunds, cancellations, non-payments and fraud are excluded
ApprovalAutomatic at Tier 1; Tier 2 needs at least 200 paid registrations
Restrictions
·Per-user dollar cap ($100 Tier 1 / $300 Tier 2) means the effective rate falls well below the headline percentage on higher-priced plans
·$200 minimum payout is higher than many competitor programs
·Direct program only — no third-party network dashboard for independent verification
·Self-referral policy and payout rails not publicly documented
Customer pricing
Metricool prices by number of connected brands, not by seats. Annual billing saves up to ~24% vs monthly.
Free$0/mo · 1 brand, 20 posts/mo, 5 competitor profiles, 30-day analytics history
StarterFrom $20/mo (annual) · 5 brands, unlimited publishing, LinkedIn, 100 competitor profiles
AdvancedFrom $53/mo (annual) · 15 brands, team/client management, full X analytics, API access
CustomCustom · white label, dedicated account manager, custom AI credits
Social schedulingPublish and schedule posts across Instagram, TikTok, YouTube, Facebook, LinkedIn, X and more
AnalyticsPerformance analytics and downloadable reports across connected networks
Competitor trackingMonitor competitor social profiles alongside your own
AI content assistantAI-generated captions and content suggestions
Verified
Read from Metricool's own published material on . Figures change without notice — quote this date alongside any figure.
Sources
Metricool Affiliate Program ↗Metricool Pricing ↗Metricool — read 2026-09-27 ↗
All commission, cookie, tier, and payout terms confirmed live at metricool.com/affiliate-program/ on 26 August 2026.
Pricing tiers confirmed live at metricool.com/pricing/ on 26 August 2026.
Payout rails and self-referral policy not stated on the public affiliate page as of this research date — recorded as null per schema convention rather than guessed.
Apply link found on metricool.com's own navigation on 27 September 2026, under a link reading "Join our Affiliate Program", and the page it opens describes the programme.
Read, and not published
Metricool’s own material was read on these and says nothing. That is the answer: a program that does not state a term is not bound by one.
Where it pays
Citing this page
Ancaster, “Metricool affiliate terms”. Verified 26 August 2026. https://ancaster.io/offers/metricool
How this was verified
Verified
Read from Metricool's own published material on . Figures change without notice — quote this date alongside any figure.
Who buys this
Tagged at product level, not brand level. Metricool's products sell to agencies, creators, small business owners.
Who else does this
Other advertisers with a product in the same category as Planner.
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The re-verification note
We read Metricool's terms on 2026-08-26. Programs change a rate, a cookie window or a payment threshold without announcing it — we re-read them and send one note a week saying what moved.
One note a week, every figure dated and linked to its source. Unsubscribe in one click; we never sell or share the address.